🎙️ What does it take to scale a high-performing off-market real estate operation in a competitive, low-inventory market?
On this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Alex Ficco and Wes Pittman of Reno Area Home Buyers to uncover how they grew from solo operators to running a 100+ deal-per-year business—powered by smart systems, data-backed marketing, and a lean, effective team.
Here’s what you’ll learn:
✅ How Alex & Wes built a complementary partnership that scaled with intention
✅ The pivotal moments that shifted them from hustle to structured growth
✅ How they use data to guide every marketing dollar—from direct mail to PPC
✅ Why tracking the right KPIs helped them avoid six-figure marketing mistakes
✅ Their plan to hit 200 deals a year with a specialized, high-performing team
Whether you’re a solo investor or already building your team, this episode is packed with tactical insights on marketing, operations, hiring, and long-term vision. Don’t miss this conversation with two operators who are growing the right way. 🎧