
🎙️ What’s actually working right now in real estate marketing to consistently close deals—without blowing your budget?
On this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Jason Lee of Murphy Home Buyers to break down his real-world, data-backed marketing strategy that’s generating 8+ off-market deals a month in the competitive San Antonio market.
Jason reveals how he built a marketing machine powered by direct mail, PPC, SEO, TV ads, and door knocking—and how he tracks every dollar to stay profitable even as the market shifts.
Here’s what you’ll learn:
✅ Jason’s real cost-per-contract breakdown across channels
âś… Why 50% of his deals still come from direct mail
âś… How TV ads help build instant credibility with sellers
âś… What happened when he launched a door knocking team
âś… How to test, track, and optimize without wasting budget
Whether you’re just getting started or looking to dial in your ROI, this episode is packed with real-world advice on marketing strategy, KPIs, and staying lean in today’s market. Don’t miss this one. 🎧